cj asked:


I’m doing a project and i’m wondering what the typical contract for buying television advertising spots

surferchick asked:


I am majoring in Advertising, but I’m not sure about what to minor in (Area of Concentration). I like the creative track; not so much the sales part of it. Any subjects I should take up in specific? I want to be able to compliment my major in a useful manner so it’s not just a useless “on-the-side”. I like drawing and creating if that helps.

Mrs. Synyster Gates asked:


much much money do car companys, on average, spend on advertising per year?

..and in what ways do they advertise? and in what magazines do they advertise in?

safbmt asked:


I was wondering the numerous ways to evaluate the effectiveness of your advertising strategies. So far I know of looking at sales and speaking to my clients. Are there any other ways?
Any help is greatly appreciated!
Thanks

rook9566 asked:


You are at a ballgame and right there on the 50 yard line, you see a sign that says simply “Nations Bank.”

What is the purpose of this? Has anybody, ever in the history of the world decided to utilize the services of a bank just because of a sign on the 50 yard line? Now, I can understand a sign for beer or a Coca-cola, but a bank? Is this advertising dollars well spent?

bemaselli asked:


I have a marketing background, so don’t need a general marketing course. I need to know the products, language, terms, metrics, etc… of online advertising in 2007. For example, what categories of advertising “products” exist? What kinds of fees can be charged, how are fees determined (I know based on traffic, clicks, but more specifically…?) How is Web advertising marketed/sold to advertisers, particularly in the health and medicine arena. I want a primer on the subject, but would also like to see some quantitative examples relevant to the business in 2007. A “Dummys” book would be a good start, but an up-to-date one doesn’t exist. Maybe there are 1-2 day courses. I found one via a Google search, but maybe someone out there has a recommendation. I’m not too worried about cost, as long as I can get up the learning curve quickly. Many thanks to all who will answer!